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By 2017, the average price of a smartphone drops to 265 dollars


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By 2017, the average price of a smartphone drops to 265 dollars


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POSTER: computer news   ||   BY 2017, THE AVERAGE PRICE OF A SMARTPHONE DROPS TO 265 DOLLARS

DATE:2013-11-27

The main potential for further growth lies in the demand for cheap smartphones dictated by emerging markets.  True, there are some manufacturers hope for making the premium segment - the same Samsung expects to win some market share in the niche luxury devices.  Such over-confidence in recent years typical of many Korean manufacturers - under the brands Hyundai and KIA, for example, very successfully sold luxury cars.

According to IDC experts ,  in the coming years the smartphone market will grow due to falling average selling price of these devices.  This year will be sold over a billion smartphones - it is 40% more than last year.  Average selling price of a smartphone fell over the year by 12%, from $ 387 to $ 337.  If so it goes on, in 2017 it dropped to $ 265, while sales of smartphones will grow at an average of 18.4% per year.  In 2017, may be sold 1.69 billion smartphones.

Asia and the Pacific should account most of the sale,  now they have 52.3% of all smartphones.  By 2017, the share of this region in the consumption of smartphones will rise to 58.5%.  Although the Middle East, Africa and Latin America will show good growth rates - from 18.5% to 23.7% per year.  In developed markets like Europe and North America, the average annual growth in sales of smartphones will be modest - 11.1% and 7.8%, respectively.  In addition, the share of these regions in the structure of consumption of smartphones will decrease.


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